| - | MEDIAtlas is the only targeting tool to take modifications/changes submitted by our members (online) and update the database promptly. |
| - | MEDIAtlas allows you to custom design and target your media campaigns anywhere, anytime that Internet access is available. |
| - | MEDIAtlas has the strongest international data component in the industry, with more than 530,000 contacts globally. |
| - | MEDIAtlas' media management system allows users to target journalists based on specific selection criteria, the foremost being editorial interests and location. |
| - | Product value is enhanced by precise information on a particular journalist's delivery format preference and the system’s ability to distribute to identified journalists quickly and conveniently from the user’s desktop or via PR Newswire. |
| - | The application also allows a user to keep track of media contacting through private company notes and pitching information. |
| - | The only Web-based media management system that contains global data and allows searching and list building by area of coverage that a media outlet reaches. |
| - | MEDIAtlas is powered by software developed specifically for PR Newswire to provide ease-of-use, accurate media selection from a fully robust global database, dependability, anytime/anywhere availability and affordability. |
| - | Pitching Notes are provided by Bulldog Reporter, with more than 35,000 contacts. |
| - | Customer Service: Only MEDIAtlas offers unlimited training, for its members, at no charge. Other services charge for training. |
| - | Every individual in the MEDIAtlas has expressed their preferred method for receiving press releases, thereby eliminating any guesswork. |
